Economy got you down? That’s no reason to let your style suffer. In fact, in times of economic downturn, the best thing you can do is to refine your personal style. Fast Company’s fashion advice (I know, not exactly the first source you’d consider for fashion tidbits):
“Perhaps a more appropriate philosophy for these soon-to-be-hardscrabble times is the uplifting mantra of personal style, which is based in confidence about who you are and what you find beautiful, as opposed to adopting an external prescription for fitting in.”
Top fashion icons know precisely how to use accessories and inimitable pieces to turn an otherwise plain outfit into something that looks like a million bucks. (Hint: The Sartorialist is a great way to get ideas of the one piece that makes an outfit.) So how can you take this piece of coal of an economy and turn it into a golden egg? Start by giving your shopping process more thought. Consider what pieces of your wardrobe could be reimagined. Then, head to Dalaga.
In it’s original incarnation, Dalaga was a sales venue for owner Michelle Mangiliman’s own line that she designed and manufactured herself. She got her start selling at a boutique called 52 Mason in San Francisco. But over three years ago, after moving to NYC, she settled on a space in Greenpoint to open her dream boutique. Along with the geographical transition, she’s also transitioned from the time-consuming task of creating her own line, to now scouting out and hand-picking men’s and women’s merchandise from fresh new designers such as Mary Meyer, By Boe, Round Designs, Revl, and Cloth Logic.
Michelle’s concept for the store is ‘boudoir meets mysterious interior garden,’ which reflects Michelle’s sophisticated and sensual approach to fashion. The space makes you feel as if you’ve walked into someone’s closet, enticing you to experiment with your wardrobe. And with all there is on hand in the store, there are plenty of options with which to reinvent your personal style. The best part is that 75% of the items in the store are at sweet, wallet-friendly price point of $100 or less.
Photo Credits: Ashley Reardon
So, take your cue from the rest of the fashion world. Get your head out of the sand, and use the current economic environment to focus on your personal style and re-emerge as that beautiful, vibrant being you were always meant to be.
Dalaga
150 Franklin Street
Brooklyn, NY 11222
718-389-4049
http://www.dalaganyc.com
